About DAMIANI戴美安妮
A family, a history, a true Italian passion
The premier Italian jewelry brand DAMIANI, founded in 1924 in Valenza, has evolved from a small goldsmith workshop into a globally renowned jewelry brand over nearly a century. Handcrafted by Valenza goldsmiths, each DAMIANI jewelry piece is a unique work of art, featuring innovative designs, a high attention to detail, and only the highest quality gemstones, striving for perfection in clarity, color, and cut. DAMIANI is the only company in the world to have won 18 Oscars of the jewelry world - the International Diamond Awards. Through the legacy of art, culture, and craftsmanship, each DAMIANI piece maintains its timeless value. From its founder Enrico to his son Damiano, and now to the passionate third generation - Guido, Silvia, and Giorgio who currently manage the company, DAMIANI remains the only top tier global jewelry brand still managed by the founder's family. In recent years, it has become a favorite among royals and international celebrities alike, with its Belle Époque Collection setting trends and leading luxurious fashion into a splendid era.
Originating from the film industry, the Belle Époque Collection
The renowned Belle Époque Collection by DAMIANI draws its inspiration from a golden age of great artistic and cultural innovation and exuberant life, making its unique historical charm irresistible. In late 19th century Paris, a new form of art, "cinema", was born, lighting up the era like brilliant fireworks. One can imagine how Enrico Damiani, upon returning from his travels in France, captured these profound impressions into sketches, giving birth to this prestigious and endlessly charming jewelry collection. The Belle Époque Collection, like a series of paintings, continuously celebrates this vibrant world with innovative geometric motifs that represent the "movement" in art, reminiscent of early film reels, using sapphires, rubies, and emeralds in conjunction with diamonds to outline exquisite lines and contours.
Named after the Italian Queen, the timeless Margherita Collection
The DAMIANI Margherita Collection brilliantly sparks from a blend of Italian tradition and contemporary design. Inspired by a ring crafted by the brand's founder, Enrico Grassi Damiani, in the early 20th century for Queen Margherita of Italy, known for her charming and fashionable demeanor, decisive character, and royal presence. Margherita became Enrico's muse, prompting him to dedicate rings themed around the precious daisy to her. Today, DAMIANI's century-old goldsmithing techniques honor the queen's refined beauty and remarkable personality. The design team combines her passion for art with exquisite craftsmanship in this collection, skillfully incorporating diamonds and colored gemstones with intricate settings and creative design details in rings, earrings, bracelets, necklaces, and jewelry watches, merging traditional artistic aesthetics with modern jewelry techniques. The "daisy" theme brings nearly perfect visual balance, making the Margherita Collection's jewelry stunningly beautiful, perfectly embodying gentle and romantic feminine qualities.
Dedicated to the new era of women, the classic Mimosa Collection
The DAMIANI Mimosa Collection is inspired by the namesake flower "Mimosa," which symbolizes femininity and womanhood. It is a well-known tradition in Italy to give women mimosa flowers on March 8th, International Women's Day, to celebrate their achievements in society, economy, and culture. The Mimosa Collection offers not only everyday luxury jewelry but also fine jewelry and top-tier watches, acknowledging women's outstanding contributions in various fields. Like every DAMIANI piece, each is a unique artistic creation, handcrafted by skilled goldsmiths, committed to unique designs, attention to detail, and crafted with high-quality gemstones, exhibiting the manifold elegance of femininity, like each woman beautifully expressing her most glamorous self-style, undoubtedly the best tribute to women.
